Original Articles

Leksikale vernuwing: neologismes en geleentheidskeppings Leksikale vernuwing: neologismes en geleentheidskeppings

Published in: Southern African Linguistics and Applied Language Studies
Volume 22 , issue 3-4 , 2004 , pages: 173–190

DOI: 10.2989/16073610409486369

Author(s): Angelique van Jenkinson , en Alfred Jenkinson

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Abstract

Advertising copy writers and journalists deserve recognition for the innovative and creative way they use Afrikaans and English in advertising and reportage. An analysis of collected data clearly showed that these texts encompass much more than artistic and intellectual inventive language. More often these word-formations in the media breach standard word-formation norms in a creative way.

« 'Zulu, we need [it] for our culture': Umlazi adolescents in the post-apartheid state

'n Pragmatiese analise van die vertelsituasie in Verliesfontein 'n Pragmatiese analise van die vertelsituasie in Verliesfontein »