Opportunities and challenges for empirical strategy research in Africa

Abstract

This editorial complements Michael Mol and Kamel Mellahi's commentary on promising research directions by taking a look at opportunities and pitfalls in empirical research in and about Africa. It highlights some interesting examples of data sources that carry the potential to further theory of strategic management in general, an objective central to the proliferation of African empirics in mainstream theory journals. The Africa researcher has to, at least initially, jump through a number of extra hoops. To this end, ways are suggested in which the fascinating context of African business can make inroads into the international conversation on strategy.